Guido Barilla's Pasta....the pasta for non-gays. |
"I would never do (a commercial) with a homosexual family, not for lack of respect but because we don't agree with them. Ours is a classic family where the woman plays a fundamental role," Barilla, 55, said in an interview with Radio 24 on Wednesday.
Barilla - one of the best known pasta brands around the world - is one of Italy's biggest advertisers, and for many years has used the image of a happy family living in an idealised version of the Italian countryside, with the slogan: "Where there's Barilla, there's home"."
Where to start oh where to start. First of all, it isn't just gay men who get married or form a family unit. Earth to Guido: There are gay women (often referred to as lesbians) who fall in love and marry and form a family unit. It actually happens Guido and somethings the myth of the "little woman" bent over a stove brimming with boiling pasta in anticipation of the breadwinner's return home is just so much bull.
I had this discussion with a friend just last night. I didn't change his mind nor he mine. We agreed to have a difference but he also agreed it was shameful and mean spirited for anyone to inflict insult on a gay couple even if he disagreed. It just wasn't something that you do and remain a gentleman.
Hear that Guido? I liked your product but if this is the way you feel, to hell with ya'.