I guess MommaGrizzley lost a little of her audience - down 40% from week one. The demographic of note is that mean age of the audience was 57 with 800,000 or 28% of the viewers under age 49. You can do the math. The reality of this reality is that for the mean to be 57 and so many viewers well under that number the average (not the mean) age is probably well north of 62-65.
It is coincidental to Tea Party membership and those who watch Faux Noise. Her base watches it. Obviously very few others for all the hype the show gets.
This isn't good for TLC. Her mean is 15 years outside the mean for the network which results in destination viewers and not those likely to just stay tuned...they pop in and out.
"Mean" and "average" are the same, what you haven't mentioned is what the "median" viewer age was.
ReplyDeleteIf I'm TLC, getting sampling from beyond my usual demographic seems like a great idea if it boosts my ratings. Sure, 100% won't stick longer term, but some will.
Do you think DWTS regrets having Bristol as a contestant? I doubt it.
i should have said arithemtic mean. the point i was trying to make was that in the mean/average issue here is that for 57, 1 person 25 years old needs 3 people 65 years old to make 4 people about 57 years old.
ReplyDeletemean and average would be the same if there wasn't a lower limit and a finite upper limit...i.e. 1 x's 27 and 1 x's 87 = 2 x's 57. There are far more 27s in the population than 87s so these outliers create a statistical problem.